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What is Big Hit volumizing shampoo?
Hit the high notes with Big Hit, a volumizing shampoo that instantly boosts volume that lasts all day* with weightless moisture that’ll send limp, lifeless hair home.*
*Based on a professional evaluation of 32 subjects.
Who it's for
: fine-medium hair types (1-3a)
clinically tested, proven results
This volume deserves an encore. Big Hit Shampoo is packed with volume-enhancing ingredients to turn up the volume without drying or weighing hair down—in fact, Big Hit helps to add + retain moisture into strands for volume without the compromise. The main act? an instant boost of volume that lasts all day.
volume that packs a performance: clinically proven for 2.3x more volume**
iconic volume, the amika way: infused with caffeine to energize flat strands + send limp hair home.
soft, touchable strands are IT: boosts volume without compromising on (weightless!) hydration thanks to moisturizing glycerin.
**clinically tested when using big hit shampoo + conditioner together as a system.
ingredients
key ingredients
caffeine: helps energize limp hair + promote sebum elimination.
glycerin: adds + retains moisture into strands.
sea buckthorn: our signature ingredient that’s loaded with vitamin C, A, fatty acid omega 7 + antioxidants making it the ultimate holy grail ingredient for hair + scalp.
What is Big Hit volumizing shampoo?
Hit the high notes with Big Hit, a volumizing shampoo that instantly boosts volume that lasts all day* with weightless moisture that’ll send limp, lifeless hair home.*
*Based on a professional evaluation of 32 subjects.
Who it's for
: fine-medium hair types (1-3a)
clinically tested, proven results
This volume deserves an encore. Big Hit Shampoo is packed with volume-enhancing ingredients to turn up the volume without drying or weighing hair down—in fact, Big Hit helps to add + retain moisture into strands for volume without the compromise. The main act? an instant boost of volume that lasts all day.
volume that packs a performance: clinically proven for 2.3x more volume**
iconic volume, the amika way: infused with caffeine to energize flat strands + send limp hair home.
soft, touchable strands are IT: boosts volume without compromising on (weightless!) hydration thanks to moisturizing glycerin.
**clinically tested when using big hit shampoo + conditioner together as a system.
ingredients
key ingredients
caffeine: helps energize limp hair + promote sebum elimination.
glycerin: adds + retains moisture into strands.
sea buckthorn: our signature ingredient that’s loaded with vitamin C, A, fatty acid omega 7 + antioxidants making it the ultimate holy grail ingredient for hair + scalp.